Our Story
Our start
In 2024, our Managing Partner worked with a client facing severe supply chain inefficiencies, costing more than $250,000 a month in avoidable expenses. They had scaled faster than their infrastructure could handle, and with limited visibility into their logistics data, over 20,000 shipments were losing their business money every year.
After weeks of deep-dive analysis and late-night audits, the root causes became clear. With targeted process improvements and data-driven insights, we helped that client recover control of their supply chain, saving seven figures annually and transforming every shipment into a profitable, trackable transaction.
That success became the foundation for Loon Advisory.
We built this firm to deliver an unbiased, transparent approach to supply chain consulting for businesses across the United States. Whether you’re a first-time founder or a seasoned shipper, our mission is to give you the clarity and data you need to stay proactive, not reactive.
At Loon Advisory, we don’t just care about your freight; we care about your future.
Let’s make sure you have the insight to grow your business the way you’ve always envisioned.
Our Approach
Whether you’re a new founder who isn’t ready to hire a full-time analyst, or an established brand looking for a fresh, unbiased perspective, we understand one universal truth: data integrity drives every smart decision.
Our approach is simple and transparent: we take your historical shipment data, uncover inefficiencies, discrepancies, and hidden costs, and deliver clear and actionable insights that put you back in control of your supply chain.
No long-term contracts. No hidden agendas. Just the clarity and confidence you need to make proactive, profitable decisions.
Why "Loon"?
In the Midwest, the loon is more than a symbol; it’s a sound of calm and clarity. Its call echoes across the lakes, bringing a moment of peace and focus.
That same feeling inspires our name. LOON stands for Logistics, Orders, and Operations Network, representing the harmony that comes when your supply chain runs with balance, transparency, and precision.
At Loon Advisory, we bring that same sense of calm to your business, giving you clear data, steady guidance, and the confidence that every shipment is moving exactly as it should.